Growing and maintaining your professional network is crucial for every business, big or small. With the digitization of business communication, most interactions happen online, and email is as effective as ever. Successful email marketing relies on a combination of...

It’s no secret that communication plays a pivotal role in both personal and professional interactions, so why do so many people still get it wrong? Seemingly coined in 1995, the word Netiquette was invented to summarise ‘network etiquette’. The...

In today’s competitive business landscape, mastering the art of writing persuasive sales emails is crucial for success. Whether you’re reaching out to potential clients, following up with leads, sending a marketing campaign to your freshly bought email list or...

In today’s digital age, email marketing remains a powerful tool for businesses to connect with potential customers. Whether you’re a startup, a small business, or an established enterprise, having access to a high-quality email database can significantly boost your...

An email database warm-up also known as email warming is a process for establishing trust and credibility with your email service provider (ESP) when sending cold emails. When you launch a new email account or domain, it starts with a “cold” reputation....

Contact data is the information that you have about your customers, prospects, leads, and subscribers, such as their names, email addresses, phone numbers, company names, job titles, etc. Contact data is the foundation of your marketing and sales efforts, as...

You may have heard about GDPR - the General Data Protection Regulation - but does GDPR actually apply to US companies and US individuals? It’s very important for US businesses to understand exactly what GDPR is, why it is...

Ways To Find Investors If you’re looking for potential investors for your project, it can sometimes be difficult to know where to start. In this article, we’ll be looking at different ways to find general investors, as well as more...